What is the most important thing you do at work?
In Tine's technology lab, we are a catalyst for knowledge and use of new technology. Technology that we care about is of course technology that applies to the farmer, our production and logistics. But also technology that applies to the users to whom we sell our products.
What do you focus on in technology?
For example, we look at opportunities within recognizing products picked from a refrigerator. How does it work then and how do you connect it to the face payment. In general, how we make the shopping experience as smooth as possible for the consumer.
What do you think are the most interesting controversies?
There have been a number of cases in the media lately with people suddenly being recognized in passport control or elsewhere, without being aware that they should be recognized at that moment. There is a very big difference when it is the authorities or large companies that use your face information, which you have not consented to, as opposed to the way we are now trying.
Your own relevant projects last year?
The payment solution Heimen Go at Heimatt Løkka, Tine's café.
Your other favorite examples of your type of technology internationally and nationally?
A favorite future quote?
It is not the strongest or the most intelligent who survives. It is the most adaptable.
Main points from our conversation?
Do not be content to just read about or hear about new technologies. Familiarise yourself with it, get your hands dirty and see how you react to it.