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#0426: Ansiktsbetalingstjeneste

Gjest: Sven Richard Tønnessen

Leder teknologilab


Med Vert Silvija Seres

In this episode of #LØRN, Silvija talks to the leader of Tine's technology lab, Sven Richard Tønnessen, about "Blunk", a completely new payment service. With the goal of being able to supply consumers with food that provides a healthier and positive food experience, TINE , together with DNB, are currently testing the Blunk payment solution at TINE's café Heimatt by Grünerløkka in Oslo. It is a collaborative project between the companies' technology labs where DNB's NewTechLab together with Futurice developed the technology. Blunk is a technological payment solution that recognizes your face. This way, you can pay without using cash, card or mobile phone. In his conclusion, Sven pointed out not to be content to just read about or hear about new technologies but instead familiarise with it, get your hands dirty and see how you react to it. With an an MSc in Industrial Economics and Technology Management from NTNU (2010), Sven specialized in mechanical engineering and innovation and entrepreneurship.

What is the most important thing you do at work?
In Tine's technology lab, we are a catalyst for knowledge and use of new technology. Technology that we care about is of course technology that applies to the farmer, our production and logistics. But also technology that applies to the users to whom we sell our products.

What do you focus on in technology?
For example, we look at opportunities within recognizing products picked from a refrigerator. How does it work then and how do you connect it to the face payment. In general, how we make the shopping experience as smooth as possible for the consumer.

What do you think are the most interesting controversies?
There have been a number of cases in the media lately with people suddenly being recognized in passport control or elsewhere, without being aware that they should be recognized at that moment. There is a very big difference when it is the authorities or large companies that use your face information, which you have not consented to, as opposed to the way we are now trying.

Your own relevant projects last year?
The payment solution Heimen Go at Heimatt Løkka, Tine's café.

Your other favorite examples of your type of technology internationally and nationally?
Amazon Go.

A favorite future quote?
It is not the strongest or the most intelligent who survives. It is the most adaptable.

Main points from our conversation?
Do not be content to just read about or hear about new technologies. Familiarise yourself with it, get your hands dirty and see how you react to it.

Dette LØRNER du:

Etikk Personvern Ansiktsbetalingstjeneste Blunk Amazon Go
Blunk er en ansiktsbetalingstjeneste som er et pilotprosjekt som Tine har i samarbeid med Futurice og DNB. Det er et pilotprosjekt der vi vil lære om fremtidens teknologi og hvordan forbrukere forholder seg til det.

Sven Richard Tønnessen

Anbefalt litteratur
Johann Gutenberg

Dette er TINE

TINE SA is Norway's largest producer, distributor and exporter of dairy products. Their goal is being able to provide the consumers with food that provides a healthier and positive experience. The TINE Group is one of Norway’s largest food companies and is a full-scale supplier of dairy products. Their business idea is to use clean and natural raw materials to produce tasty and healthy food. Moreover, TINE aim to do this through close interaction between nature, agriculture, consumers and trade.


Hvilke fordeler eksisterer med å betale med ansiktsgjenkjenning, og vil dette forbli en nisje eller vil betaling med ansiktet bli normen i fremtiden?