In this episode of #LØRN Silvija speaks with Senior Data Scientist in Acando's IoT division, Arturo Amador. In the episode, Silvija and Arturo discuss how big data can be utilized as a source of innovation. Moreover, Arturo speaks about human mobility and how you can understand this concept with the use of location data. Arturo also shares his thoughts about which Norwegian companies he considers top class when it comes to the utilization of big data.Arturo specializes in the application of AI technologies to solve practical problems that have positive effects on our society. He has experience as a lead data scientist in Smart Digital, a division part of Telenor Norway – Business. He was in charge of bringing the Big Data service Mobility Analytics to provide insights into human mobility patterns to the Norwegian market.
What is the most important thing you do at your work?
At work we have a broad variety of projects. These can be projects in big data, industry 4.0, automation, and AI applications.
What’s the thing with big data?
The first documented use of the term "big data" appeared in a 1997 paper by scientists at NASA, describing the problem of visualizing very large data sets. Nowadays we can use the advances in big data technologies to analyze datasets composed of billions of rows and terabytes in real time.
Why is it exciting?
Big data has been a source of innovation, and with the right use of this technology by policymakers and business leaders it can continue to improve our everyday lives. Making use of big data technologies has the potential to accelerate economic growth and sustainable development.
Why is it scary?
I think big data can be intimidating when one considers the following three aspects; ethics, privacy and policy in technology.
Your best example of big data?
It is often said that we are a very digital society and I believe this is definitely true for Norway. A lot of the human interactions are being conducted through the cellular network and they produce a lot of data every minute of the day.
Your other favourite examples, internationally and nationally?
The ones generated by social networks, such as Facebook. People can be seen as a sort of sensor. A lot of people's reactions are being shared and therefore captured through social media.
How does it really work?
Big data is a set of technologies and techniques that allow us to handle the massive amount of information being generated by several sources. It allows us to extract value from this data by applying different techniques such as AI and machine learning.
What do we do particularly well in Norway or in your country?
I think Telenor is a great example of the good use of big data. What is great about the way Telenor is handling their big data is that they have come up with a good framework that allows them to open their data so other companies can benefit from the insights that come from understanding human mobility.
A big data-quote?
human mobility/interaction patterns; if you can measure it you can improve it.